You may question why did I picked print base as my design solution for marketing to the youth audience instead of social media where they spend most of their time on especially to waste time “50% of people go online to waste time” I felt that social media marketing works so well but with personal experiences …
D&AD Duolongo – competition research
New Blood Entry — Energy Is In Our Nature The frist campaign that stood out to me in the new blood competition was a "Energy Is In Our Nature" by Thomas Nitti, the cmapgin was a advertisement design cmapgin for a drink company, I found this cmapgin visually so eye catching with the colours and …
D&AD – target audience research and issues 2020
the target adherence for duolingo brief is 16- 23 years that is seen "youth" mainly across the world, for this brief I feel it's important to look into youth behaviours and things that they connect wit, because I fit in this bracket of youth I can use some primary research of asking peers and friends …
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D&AD – picking brief and pull part the brief
When reading all the brief, I had a couple of brief that I was stuck between e.g bbc, Spotify and Duolingo and another one by thinking about all theses they all had connections of advertisement and marketing or uX design. This year is all about picking my own choices and making my portfolio more about …
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D&AD / duolingo research – brand aim/goals and their brand identity
duglingo research of company and app Duolingo is the world’s #1 language learning app used by hundreds of millions of learners around the world300 million learners game streaksfree app that can be download on any smart phone or tablet with no age limit they believe " anyone. can learn a language " their app lessons …
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design for real/ leaflet design
One of the main design for 'take 5 your creativity " for my campaign for the art for health and wellbeing campaign is a science and fact based leaflet to give staff some knowledge on areas about art's benefit to their health and also the NHS but point out the issues in a clear way …
design for real / funding for campaign and scope.
From the start of my strongest concept for this campaign I knew I wanted my idea to go further then just a engaging box for staff member at the health board to understand arts benefit, I knew I wanted the box to be design later on for people that's out in the community that isolated …
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design for real / package design
The main centre outcome design for this campaign is the box/package design that will hold all the engaging and information designs inside for the staff to use, the box is the main centre eye catching design that the staff will look at meaning the box has to be positive bold and eye catching to make …
design for real / take 5 your creativity engaging card design
From the start of planning my concept designs half way through this campaign I had two campaign that included the idea of making card design for the staff to design with or to play a game with where both idea would give benefit to staff knowledge of playing or staff tasking time out to use …
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Design for real / colouring sheet.
For my take 5 concept design for my campaign for the health board I had one design that wasn't useful for the box and wouldn't get enough use out of it so I decided to bin off the idea meaning I had one more design outcome that could be designed, however I was totally unsure …
Georgia Smith 